When Neon was founded in 2019, we wanted to be intentional in who we are, what we value, and how we do business. What became clear was that we wanted to succeed in a way that benefits not only our bottom line but our clients, our team, our community, and our planet. After that, B Corp was a natural conclusion. We spent the next 2 years working to better ourselves and build an intentional, purpose-driven, and self reflective business. We're thrilled to say that after countless hours of preparation and review, we have officially received our B Corp certification.
While it's an enormous accomplishment and we are incredibly proud as a team, we know that certification is not the final goal of B Corp, and we will continue to reflect and evolve to do business better. Starting with our yearly Impact Assessment, and continuing into everything that we do.
The Impact Assessment measures the results of our efforts to advance public benefit by creating products or providing services for purpose-driven organizations who conduct their business in a responsible and sustainable fashion and who have stated that they conduct their own business for the public benefit.